Demand for Russian products has grown in China

In the Made in Russia tasting pavilion in Shanghai, there is a boom in demand for products made in Russia. In the past two weeks, the largest grocery chains in China planned to conclude contracts with domestic suppliers for $10 million.

“Since the beginning of March, demand has increased several times, there have been many visitors who come specifically for Russian products, potential customers and partners began to come more often, who saw a good opportunity to develop cooperation with Russia in the field of agro-industrial complex,” said the CEO Russian Export Center (part of VEB.RF) Veronika Nikishina.

“Now, in the conditions of the most severe anti-Russian rhetoric, we see an incredible increase in interest in Russian products. We have national stores, we see that in social networks in China there is support for Russian goods and they buy everything that is in the slots. The number of applications to the pavilion in Shanghai has grown significantly, as exporters have seen the potential of the Chinese market and have been convinced of our reliability this year,” the head of the REC emphasized. There is an increase in demand for Russian-made chocolate, biscuits, marshmallows and gingerbread, which are put on the shelves by domestic producers.

Nikishina recalled that the tasting pavilion of the agro-industrial complex opened in Shanghai in 2020. Today, 47 Russian exporters represent their products in it, which produce not only confectionery products, but also pasta, nuts, healthy snacks, carbonated drinks, spices, jams and honey. The products of another 30 exporters will soon also appear on the shelves of the pavilion.

In total, tasting pavilions are open in four countries: in addition to the pavilion in Shanghai, they are in Vietnam, the United Arab Emirates and Egypt. In the pavilion, you can try and order goods from exporters in any volume, from a wholesale batch to several samples, just to taste them.