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The products of 7 more companies will appear on the shelves of agricultural pavilions abroad

The products of 7 more companies will appear on the shelves of agricultural pavilions abroad
30 июня 2022 г.

On June 29, a regular meeting of the Expert Commission of the Russian Export Center for the selection of companies to participate in the program for the promotion of agricultural products abroad took place.

REC experts reviewed applications from 7 companies, including 5 applications to Shanghai and 1 each to Dubai and Hanoi. Now cakes, healthy snacks, dairy products, alcoholic beverages, as well as various groceries produced in Russia will appear in these cities.

“Today, exporters have shown special interest in our pavilion in Shanghai, and this is fully justified. The pavilion has been operating here for almost 5 years, and during this time it has been able to gather a whole base of Chinese customers and consumers who appreciate and love Russian products. Participation in the program makes it possible to increase the recognition of domestic brands and to introduce a foreign buyer to a wide range of food products that Russia is ready to supply today,” said Alexey Solodov, Vice President of the Russian Export Center.

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The REC is implementing a program to create permanent tasting and demonstration pavilions of Russian food products in foreign countries.

List of pavilion locations:

  • People’s Republic of China, Shanghai;
  • United Arab Emirates, Dubai;
  • Socialist Republic of Vietnam, Hanoi;
  • Arab Republic of Egypt, Cairo, New Cairo.

The main advantages for Russian companies when placing products in pavilions:

  • free infrastructure of pavilions (areas, equipment, maintenance of the pavilion, stands and other equipment);
  • promotion and marketing support of pavilions from the REC;
  • search for potential buyers of products from the REC;
  • assistance in conducting promotional events from the REC within the pavilion.